Copywriter

Cartrack

We are a worldleading smart mobility SaaS company with oversubscribers across 23 countries and we are looking for a Copywriter to join our team. Our teams are collaborative vibrant fastgrowing and all team members are empowered with the freedom to influence our business with ideas that drive innovation and efficiency.

Responsibilities

  • Conduct research on industry trends target audience and competitors.

  • Understand the target audience in every aspect to spark their interest and drive action.
  • Develop creative punchy and engaging copy that engages the target audience (from script writing for videos caption writing and ideation of visuals).
  • Interpret creative direction and technical information and turn them into persuasive copy concepts.
  • Ideate and execute ideas from beginning to end in a fastpaced working environment.
  • Work closely with performance marketers and graphic designers to develop highquality creative strategies that meet business objectives and goals.
  • Collaboration with all key stakeholders to make sure messages are both strategically and medically accurate.
  • Update and amend ad copy according to feedback.

  • Stay updated with current and new trends and incorporate them into content creation to ensure relevancy and freshness.
  • Provide context and stories that can be translated into foreign languages.

Qualifications and Skills:

  • Have 13 years of experience in copywriting for performance marketing.

  • Demonstrate advanced knowledge and capabilities in digital ads.

  • Familiarity with AIbased and automationbased creative tools (e.g. ChatGPT Claude etc).
  • You dont just consider yourself a great copywriter but also an amazing creative.
  • You love coming up with ideas as much as you love spending time crafting them!
  • Strong writing skills: Able to write compelling and persuasive ad copy that effectively communicates the intended message.
  • Critical thinking: Able to persuasively influence through storytelling

  • Detailoriented: Able to convey ideas and concepts to support creative pitches.
  • Creativity: Have a creative mindset to generate innovative ideas that resonate with the target audience and stand out from competitors.
  • Adaptable: Able to take inspiration from trends and form ideas relevant to our offering.
  • Marketing and advertising knowledge: Have a good understanding of marketing and advertising principles including target audience messaging and branding.
  • Collaborative: Able to work closely with marketing team to develop highquality creative solutions that meet business objectives and goals.
  • Selfdriven: Able to manage and complete projects under tight deadlines with minimal supervision.

If you like wild growth and working with happy enthusiastic overachievers youll enjoy your career with us!

Remote Work :

No

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