Social Commerce Director
Penuh waktu
Intrepid Asia
Role Overview
The Social Commerce Director will lead the growth of the Company's end-to-end social commerce business, including live commerce, Video & Creative, and Affiliate ecosystem in Indonesia. This role is responsible for scaling sales, building affiliate ecosystems, driving livestream & video commerce performance, and delivering profitable growth for partner brands. The Social Commerce Director will work cross-functionally with Business Development, E-commerce, Marketing, and Regional Teams to position Intrepid as the leading TikTok Shop Partner (TSP) and Affiliate Management in Indonesia.
Key Responsibilities:
1. Social Commerce Strategy & Growth
- Lead the overall social commerce strategy for Company's Indonesia, driving scalable sales growth across TikTok Shop and Shopee
- Define and execute growth initiatives to increase GMV, conversion rate, and platform share for partner brands.
- Develop end-to-end social commerce playbooks combining affiliate, livestream, and video commerce.
- Collaborate with regional teams and platform partners to strengthen Company’s positioning as a leading TikTok Shop Partner (TSP).
2. Affiliate Ecosystem Development
- Build and scale a high-performing affiliate ecosystem for brands
- Develop affiliate recruitment, onboarding, and retention strategies to expand the creator network.
- Drive affiliate GMV contribution through structured campaigns, incentives, and performance management.
- Establish systems to identify, nurture, and scale top-performing affiliates.
- Strengthen partnerships with creator agencies, MCNs, and platform affiliate programs.
3. Live Commerce Leadership
- Oversee the live commerce strategy and operational performance across partner brands.
- Develop scalable frameworks for livestream programming, host performance, and conversion optimization.
- Work closely with the Live Streaming team to improve studio productivity, show formats, and live selling effectiveness.
- Drive continuous improvement in live commerce KPIs including ERR, engagement, and conversion rates.
- Identify new formats and innovations to maximize the impact of live commerce in driving sales.
4. Video & Creative Commerce
- Lead the development of video-first commerce strategies, leveraging short-form content to drive discovery and conversion.
- Lead creative and production teams to scale high-performing video content for affiliate and brand campaigns.
- Establish content playbooks and creative guidelines optimized for TikTok and other short-video platforms.
- Ensure creative output aligns with platform trends, algorithm performance, and conversion goals.
5. Data & Performance Optimization
- Establish performance dashboards and data-driven decision frameworks to optimize social commerce performance.
- Monitor key metrics including GMV growth, affiliate contribution, livestream conversion, and video performance.
- Translate insights into actionable strategies to continuously improve sales efficiency and ROI.
6. Team Leadership & Capability Building
- Build and lead a high-performing social commerce team covering affiliate, livestream, and creative commerce functions.
- Develop internal capabilities, playbooks, and best practices to scale Company’s social commerce expertise.
- Foster a culture of innovation, experimentation, and rapid execution within the team.
7. Business Development & Strategic Pitches
- Partner with the Business Development team to develop social commerce strategies for client pitches and RFPs.
- Provide strategic input, market insights, and commercial frameworks to support new business opportunities.
- Participate in client presentations and pitch meetings to articulate Company’s social commerce capabilities.
- Develop case studies, playbooks, and thought leadership materials to strengthen Company’s positioning in social commerce.
- Translate platform opportunities (TikTok Shop, affiliate, livestream, video commerce) into scalable client growth strategies.
Requirements
Professional Experience:
- Minimum 8–12 years of experience in social commerce, e-commerce, digital commerce, or creator economy ecosystems.
- Proven experience working at TikTok / TikTok Shop, leading social commerce platforms, or top-tier social commerce and e-commerce agencies.
- Demonstrated track record of driving significant sales growth through social commerce channels, including affiliate, livestream, and short-video commerce.
- Experience leading major brand accounts or key product categories, with measurable impact on GMV growth, conversion, and platform performance.
- Strong understanding of TikTok Shop ecosystem, including affiliate programs, creator collaborations, livestream commerce, and platform algorithms.
Market Expertise:
- Strong understanding of the Indonesian social commerce landscape, including consumer behavior, creator ecosystem, and platform dynamics.
- Proven experience operating in the Indonesia market, with the ability to adapt strategies to local trends, creators, and shopping behavior.
- Familiarity with local affiliate networks, creator communities, and live commerce practices in Indonesia.
Language & Communication:
- Fluent in English (written and spoken).
- Mandarin proficiency is a strong plus, particularly for collaboration with platform partners and MNCs
Lowongan dimuat 14 jam yang lalu
Pekerjaan serupa yang mungkin menarik bagi AndaBerdasarkan lowongan Social Commerce Director di Jakarta
- ...an environment where trust, speed and excellence matter, and where outcomes matter more than activity. We are looking for a Social Commerce Support Supervisor, who takes responsibility naturally, thinks in outcomes and wants to build, improve, and scale — not just “execute...
- ...company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated... ...sources: market data, quantitative research data, cultural and social trends monitoring, qualitative interviews/conversations, observational...
- ...company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated... ...Lead day to day management and responsible for development of Social Media Officers Responsible for the development, implementation...
700 - 880 $
...We are seeking a creative, highly organized Senior Social Media Manager to join a fast-moving video production company. This is a... ...a strong plus. Practical experience working alongside film directors, camera crews, or within a dedicated production house workflow....- We are building out a world class business development team here at aCommerce and require people who excel in fast paced, performance driven, customer facing environments. We are the leading ecommerce enabler in ASEAN and are in an exciting growth period at which you will...
100 $
About Igloo Igloo (formerly Axinan) is the first full-stack insurtech firm to emerge from Singapore. With offices across Singapore, Indonesia, Thailand, the Philippines, Vietnam, Malaysia, China and India, Igloo is fueled by a mission of making insurance accessible ...- ...Join the FinTech Frontier: Social Media Manager Wanted Ready to take your social media skills to the next level in the exciting world of FinTech? Our client, a leading innovator in the financial industry, is looking for a talented and driven Social Media Manager...
- About the company: Raffles Hospital is a leading private healthcare provider in Singapore, renowned for its commitment to delivering high-quality, patient-centered care. As part of the Raffles Medical Group, the hospital offers a comprehensive range of medical services...
- .... Job Description Role Purpose The Construction Director / Site Manager is the most senior PMC representative at site and... .... Please find out more about us at #LI-DA3 Join our social media conversations for more information about Turner & Townsend...
- ...organization building innovative storytelling and production capabilities through AI-powered workflows. About the Role The AI Director will lead the creative vision and AI-powered content production process—from initial concept through to final execution. Key...
- Monroe Consulting Group is representing a confidential education institution in Jakarta in the search for a senior leadership professional to oversee campus operations and drive overall business performance. The successful candidate will be responsible for leading both...
- We’re expanding and are actively looking for an experienced and highly motivated talent to join our Revenue team. You’ll be working alongside Partnership, Marketing and Customer Success team to generate sales leads in a fast-paced and collaborative environment. Responsibilities...
- JOB SUMMARY Leads and manages all day-to-day activities related to the sales function with a focus on building long-term, value-based customer relationships that enable achievement of property sales objectives. Achieves personal booking goals and makes recommendations...
- Job Description Create and execute high-quality or viral content on social media Responsible for social media or content platform administration work, including managing content posting, calendars, and replying to comments across channels Develop and implement a...
- ...Operations Director – Lifestyle Hospitality Join a well-established hospitality company where you'll provide strategic leadership across a portfolio of premium lifestyle, dining, entertainment, and leisure concepts. This role plays a key part in driving business performance...
- Role Overview Ajaib is looking for an experienced IT Compliance Specialist to strengthen IT governance, regulatory compliance, and technology risk management within a regulated securities environment. This role will ensure IT systems, controls, and processes comply ...
- Brief Description Provide overall business directions and leadership in a product franchise based on franchise goals. They are expected to develop marketing strategies for the product franchise team and ensure effective implementation of these strategies in the ...
- ...Tribute Portfolio is a family of independent hotels drawn together by a sense of character and passion for captivating design, vibrant social scenes, and experiences that feel like the real deal. Tribute Portfolio hotels are emboldened to stay true to their own character —...
- No Standard Job Description Available. At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued...
Rp 6.5juta - Rp 12juta
...Social Media Specialist Location: Thamrin, Jakarta | Department: Online Marketing Monthly Salary 6.500.000 - 12.000.000 / month At Rocketindo, we don’t just sell products — we build experiences that connect, inspire, and convert . Social media is one of our...- ...media community as well as coordinating events to gain exposures and grow revenue in the restaurant outlets. • Supports the hotel’s social media efforts, if applicable. • Works with online media outlets to promote the hotel. • Coordinates offers and information for...
- ...establishing an even more global presence. You're expected to represent the company with integrity and professionalism on the social front. Speak passionately and authentically about Lalamove and our mission. Think you are up for it? Apply now and join us as #OneLalamove...
- JOB SUMMARY Functions as the strategic business leader of the property’s food and beverage/culinary operation, including Restaurants/Bars, Room Service and Banquets/Catering, where applicable. Position oversees the development and implementation of departmental ...
- ...expansion continues, our client is seeking a professional with at least 20 years' experience in building material for the job of Sales Director. The job is based in Jakarta, Indonesia. Key job responsibilities include: Report directly to CEO Responsible to all...
- About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change...
- JOB SUMMARY Directs and motivates banquet team while personally assisting in providing high quality service based on requirements and standards. Monitors and controls financial and administrative responsibilities including asset protection. Provides clear and concise...
- Where timeless classics are woven with modern details. Where business meets pleasure. Where even when travelers are global, they can experience the local. As a member of the team, you will become part of our united Four Points by Sheraton community where everyone is...
- ...environment for work-life balance and convenience. Come enjoy the journey with us and become a Cove Superstar! Job Title: Social Media Associate Job-Type: Full time Reports To: Senior Marketing Manager Location: Jakarta What you'll be doing:...
- ...Country Director, Indonesia Reports To: Senior Management Location: Jakarta, Indonesia Team / BU: Indonesia Country Office... ...finance — always with the goal of mobilizing private capital for social and environmental good. We are a lean, mission-obsessed team. Everyone...
- ...projects while maintaining globally recognized technical and operational standards. Job Role The Data Center Project Director is a senior project leadership position responsible for managing the complete delivery lifecycle of large-scale data center infrastructure...
Anda ingin mendapatkan berita lowongan lebih banyak?
Berlangganan dan dapatkan lowongan serupa dengan Social Commerce Director. Jadilah yang pertama melamar!
